Humanitarian Donors Trend

The following chart represents average quarterly counts for male and female donors to humanitarian causes, with an average gift amount of $14.92 for the most recent reporting period. This analysis will be updated quarterly as new data becomes available.

Trend Chart


Marketing Statistics

Sample Size (n) = 16
Average Unit of Sale = $14.92
Average Age = 58
Average Income = $65,013
Range Minimum = 11,618
Range Maximum = 858,539

Compiled from advertising rate cards for Covenant House, Disabled American Veterans, Feeding America, Habitat for Humanity, Paralyzed Veterans of America and 11 other media titles.

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